Page 35

info

review

35

450 francuskih i stranih izlagaca, da razgo-

varaju o izazovima i budunosti ove oblasti,

o trenutnim i buduim desavanjima, kao i o

trendovima iz 2013. godine kada je rec o mo-

bilnom plaanju, mobilnosti, bezbednosti i

identifikaciji.

Pametna kupovina, promene u srzi

trgovine

Meu glavnim temama, ,,smart shop-

ping", odnosno pametna kupovina je zauzela

posebno mesto pruzajui sazetak inovacija

u distribuciji i plaanju putem demon-

stracija koje su posetiocima omoguile da

vide promene u industriji maloprodaje u

predstojeim godinama.

Brazil, drzava pocasni gost

Ove godine, u centru paznje se nasao

Brazil. Njegova dinamicnost u smislu ino-

vacija u polju bezbednih transakcija je vise

puta naglasavana tokom radionica ali i od

strane lokalnih strucnjaka koji su predstavili

resenja za plaanje i identifikaciju koja se ko-

riste u njihovoj drzavi.

French and foreign exhibitors, to discuss the

challenges and prospects of the sector, the

present and future deployments as well as

2013's major trends in terms of payment,

mobility, security and identification.

The Smart Shopping Area, mutations

in the heart of commerce

Among the topics in the spotlight, �

smart shopping � occupied a special place

with a dedicated space summarizing the

innovations in distribution and payment

through demonstrations that enabled the

visitors to apprehend the changes in the retail

industry for years to come.

Brazil, guest of honor country

This year, Brazil was celebrated. Its

dynamism in terms of innovation in the

secure transactions industry was repeatedly

emphasized by exhibitors during their

workshops, and by local experts who came

to present the payment and identification

solutions deployed in their country.