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What were your initial dilemmas in a
pretty high competition environment?
The beginning can be described with a
well-known dilemma "which came first, the
chicken or the egg?", and in this case "How to
satisfy a company which submits a competition
with the number of applications and quality,
if you do not have sufficient number of
members or visitors. With the proper use of
promotions and explanations to users, we
managed to get the quality and quantity. Of
course, at the same time the competition does
not stand still and they also have their market
approach. It was really hard when I recall of
the beginning...
How important role does the development
of the Internet, mobile telephony and
media play in your work?
We could see the power and the speed of
information on the Internet recently when the
Associated Press Tweeter account got hacked.
Namely, only a few seconds after the false
tweet at the AP's account about the explosion
in the White House and President Obama
getting wounded, the New York stock market
recorded a decline in the value of shares
by 136 billion dollars! Of course, in a few
minutes, after finding out the tweet was false,
everything returned back to normal ­ but this
event depicts the speed and the power of the
Internet in the most plastic way. As novelties
on the market, "Lako do posla" has introduced
the connection between classic electronic
"Lako do posla" je jedan od najpoznatijih
portala za zaposljavanje.
Sta su vam bile pocetne dileme u prilicno
kompetitivnom okruzenju?
Pocetak se moze opisati poznatom
dilemom ,,sta je starije, kokoska ili jaje", a
u ovom slucaju kako zadovoljiti firmu koja
postavlja konkurs pristiglim brojem prijava i
kvalitetom, ako nemate dovoljan broj clanova
ili posetilaca. Pravilnom upotrebom promo-
cije i objasnjenjima korisnicima, uspeli smo
da dobijemo kvalitet i kvantitet. Naravno, u
isto vreme konkurencija ne miruje i ima svoj
trzisni nastup. Bilo je zaista tesko kada se
setim pocetka...
Koliko razvoj interneta, mobilne telefonije
i medija igra ulogu u vasem poslu?
U brzinu i mo informacija na inter-
netu mogli smo se uveriti nedavno, kada je
,,hakovan" Twitter nalog Associated Pres-
sa. Naime, samo nekoliko sekundi nakon
laznog tvita o eksploziji u Beloj Kui i ra-
njavanju predsednika Obame koja se pojavi-
la na AP-ovom nalogu, na njujorskoj berzi
je zabelezen pad vrednosti akcija od 136
milijardi dolara! Naravno, u roku od neko-
liko minuta, nakon saznanja da je tvit lazan,
stvari su se vratile na pocetnu poziciju ­ ali
ovaj dogaaj na najplasticniji nacin opisuje
brzinu i mo interneta. Ono sto je "Lako do
posla" uneo kao novinu na trzistu je povezi-